Approach
BI work spans the full lifecycle — from requirements sessions with senior stakeholders through to production-grade reports with documented data models and adoption support. Priority is placed on reports that are actionable: ones that drive decisions and operational processes, not just visualise data.
Multi-source semantic-model architecture: end-to-end data flow with governance layer.
Selected Projects
1. Marketing & Sales performance dashboard
Microsoft Power BI · HubSpot · Web analytics
Objective: give Sales & Marketing leadership a single view of digital funnel performance, unifying website, social, and HubSpot data.
- Designed and built an 11-page Microsoft Power BI dashboard consolidating web analytics, social metrics, and HubSpot into an integrated model with consistent date, campaign, and segment structures.
- Documented workspace, refresh schedule, dataflows, and ownership in Confluence for ongoing self-service by the Sales & Marketing team.
2. Tempo weekly timesheet compliance report
Microsoft Power BI · Tempo · PS & R&D
Objective: improve timesheet compliance across PS and R&D with near-real-time visibility of submission and approval gaps.
- Built a three-section report covering: non-submissions; submitted but unapproved; and no worklogs at all — surfaced by department, sub-department, and supervisor.
- Configured a 3-hour refresh cycle during the submission window with full Confluence documentation for PS/R&D operations ownership.
3. Kiplot / IC Products effort & product reporting
Microsoft Power BI · Kiplot · Tempo · Product
Objective: help Product and leadership understand where effort is going, comparing Kiplot estimates to actual Tempo worklogs.
- Developed the Kiplot Tempo – IC Products Breakdown report combining initiative data, Tempo worklogs, IC Product mappings, and skill data across three sections: actuals, estimates, and team/skill mapping.
- Sourced from a curated SharePoint folder and shared dataflows documented for reuse across other reports.
4. Atlassian user audit & licence optimisation
Microsoft Power BI · Atlassian Jira · Confluence · Compliance
- Built a report showing per-user access, activity levels, and permission tier across Atlassian Jira, Confluence, and Tempo — with summary views for licence optimisation, training needs, and executive visibility.
5. PCG operational ticket & alert trends dashboard
Microsoft Power BI · Operations · PCG
- Built a weekly operations dashboard with 12-week trend views (created/solved) and 4-week backlog detail — top-level KPIs for management with drilldowns by group/agent and client/environment using conditional formatting to surface issues quickly.